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Commercial KPI and NRM Dashboard Design

Designing Business Intelligence to drive better Net Revenue Management decisions

Challenge

  • Lack of internal alignment around most important value levers and KPIs

  • Silo-ed decision-making around pricing, promotions and portfolio

  • Conducted workshops to align the team to their value map > value levers > KPIs

  • Created four personas across different functions and defined key business priorities and questions

  • Prototyped a suite of dashboards to answer the most important business questions

Solution

Value

  • Internal alignement around key business value levers and business questions

  • Roadmap of data integration and dashboard development

Roles

Project Manager

Tools

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Sector

Retail & Consumer

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