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Location Analytics

Uncover geographical factors driving your business and find your optimised spots for your touchpoints and ads.

External drivers like weather, traffic or changes in demography can affect your business? Understand your key drivers and leverage them to improve your business. A growing number of open data sources and ever improving spatial alogrythmy fuel projects that were not possible just a few years ago.


Depending on your needs, our experts can support you both in the design and implementation phases of such a project. Feel free to book a non-committal video call with our subject-matter expert to get an idea of the value, feasibility and scope. Typical projects are:


Spatial Data Gathering

Integrating spatial data into your company challenges you in two aspects. What data and how to store it? We help you identify relevant datasets with low costs and high quality and integrate them in your existing data storage.


Business Driver Identification

Use your collected spatial data to examine external factors’ influence on your business success. What makes one of your location successful and what not? We can tell you.


Spatial Data Science

Knowing your key business drivers allows you to search for new locations promising the same prospects. Applying AI and machine learning on spatial data allows us to predict success at potential locations and increase accuracy and efficiency in many operational processes.



For inspiration, feel free to browse through some of the highlighted case studies below.

Uncover geographical factors driving your business and find your optimised spots for your touchpoints and ads.

Sebastian Gütgemann

Location Analytics

Related Case Studies

How to leverage spatial data for improved customer insights and experience

Score Customers to Maximise Net Promoter Score

How to leverage spatial data for improved customer insights and experience

Identyfing location factors before expanding to new places

Charging Station Allocation

Identyfing location factors before expanding to new places

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